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Sherri Malouf

Dr. Sherri Malouf

Chair and Principal

Dr. Sherri Malouf is the Chair and Principal of Situation Management Systems (SMS), Inc. For over 30 years, Sherri has been a leader in the personal development space. The last 20 years she has overseen SMS and its programs touch over a hundred thousand people in public and private sectors, across the globe and within many fortune 500 companies.

Formerly as President of SMS, Sherri championed new concepts, developed many training programs, and impacted thousands of people firsthand as an instructor and consultant with a focus on influencing and negotiating. Indeed, SMS has been the owner of the industry’s crown-jewel of influence programs, Positive Power & Influence (PPIP), which Sherri has shaped to be taught globally and virtually using today’s technologies.​

In 2019, Sherri completed a PhD program in Human Development through the School of Leadership at Fielding Graduate University. She focused her research on the relationship between leaders and followers and developed the revolutionary concept of the Implicit Social Elements (ISE). The ISE are the critical unconscious building blocks of every relationship, which can be used for the analysis, and in turn, the transformation of teams and organizations to a higher level of achievement and contentment.​

Since completing her PhD, Sherri has done further research and has validated the ISE analytical tool. Today, in her current role as Chair and Principal, Sherri is launching her ISE book called Science and the Leader-Follower Relationship and with SMS, the supporting tools and training programs later in 2020. Further, with a newly formed SMS board of directors of like-minded industry leaders, she will continue to focus on shaping our industry and developing creative concepts on which organizations and people will achieve a new level of excellence and satisfaction.

Please feel free to email Sherri with questions, or if you would like to conduct this research in your organization. Can you imagine what it would be like to get a grade on this critical and complicated relationship between leaders and followers? Download Sherri Resume

Sherri Malouf

Charles Cautley

Chief Executive Officer

Charles Cautley is Chief Executive Officer of Situation Management Systems, Inc. (SMS). Charles has had a successful global leadership career with a substantial history of product innovation, organizational development, and business transformation - all founded on embracing leading-edge technology. He has led global teams of four thousand people and ran businesses of up to five hundred million dollars.

Prior to joining SMS, Charles has held senior roles at Fortune 500 businesses, including General Electric, Oracle, AT&T, Price Waterhouse and TomTom. At GE, Charles received two business growth awards. He has developed and sold products in the public and private sectors, creating innovative solutions in the financial services, telecommunications, automotive, and consumer electronic markets. He has extensive experience collaborating with the Silicon Valley Eco-system. More recently, Charles has invested and supported small businesses, start-ups, and non-profits in the Greater Boston area. He is on the board of a couple non-profit organizations.

A graduate of SMS’ Positive Power and Influence® Program (PPIP) in the mid 1990s, Charles recognized it as one of his very best personal development experiences in his life and it was foundational to his long career. Charles took a refresher of SMS’ programs in early 2020 and discovered SMS’ continuing impact and leading innovations. When the opportunity presented itself, Charles excitedly joined SMS to further its mission in helping people and organizations to a higher level of excellence and contentment.

Charles is a graduate from the London School of Economics and a Six Sigma Black Belt. Originally from the UK, Charles has lived in ten countries and led organizations in over forty countries. He currently lives in USA.

Please feel free to email Charles and/or join him on LinkedIn.

Cynthia Smith

Cynthia Smith

VP Business Development

Cynthia Smith is Vice President of Business Development at Situation Management Systems, Inc. (SMS). Cynthia has more than 30 years of successful sales and business development experience in the human resource and people development space. With a unique ability to connect with people that builds lasting, trusting relationships, her partners and customers know that Cynthia will always deliver the solution that best meets their needs.

With endless energy and enthusiasm, Cynthia has served the private and public sectors, sold to Fortune 500 and small businesses, and worked with executives and management to develop strategic plans for their training curriculums. Cynthia has led SMS business development and sales for over 20 years, successfully and continuously delivering on its revenue goals, including individual contracts worth $1M. She has supported product development and been the owner of the promotional strategies and SMS’ tradeshow activities. Applying a product development process called “Concept Development” learned at Proctor & Gamble, Cynthia has contributed to the development of SMS products.

Cynthia is active in her local area supporting the local business community. She is the President at the non-profit Greater Beltsville Business Association. She brings visibility to the issues in her community and supports small business growth. As Co-Chair of Communications, she helps market GBBA through flyers and events and by developing an online presence for the association.

Cynthia studied at and received a scholarship at The George Washington University.

Please feel free to email Cynthia and/or join her on LinkedIn.

Richard Malouf

CFO and Treasurer

Richard Malouf is the CFO and Treasurer for both SMS and LMA as of July 1, 2001. Richard graduated from the University of Lowell in 1977 with a BS degree in Finance. He graduated from Bentley College in 1988 with a Masters in Accounting.

Richard was employed in accounting management positions in various companies including Techex, Inc., ISS Energy Services, Inc, Sodexho, Inc and EMC Corporation. He was most recently employed by Techex Inc as CFO.

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